OUR STORY
RevX Wellness® was born out of frustration—and a vision for something better. After years of struggling with overpriced, unreliable all-in-one cold plunge systems, Mike Nigai, Founder of RevX, knew there had to be a smarter solution. Drawing on his 15 years of value-innovation expertise and deep rooted relationships with manufacturing partners, Mike set out to revolutionize the wellness space with an engineering and management team that could design and prototype a new, longer lasting cold plunge system This led to the creation of The Ultimate Cold Plunge—a three-part system that works seamlessly to Chill, Clean, and Plunge, delivering unparalleled performance and longevity.
OUR MISSION
Our mission is clear — to make reliable cold plunge systems accessible and affordable for everyone. At RevX, customer satisfaction isn't just a goal—it's our driving force. We're committed to improving and innovating cold plunge design through customer-centricity and exceptional service. Your needs shape our direction and we're constantly pushing the boundaries of innovation, with exciting developments already in the pipeline. Don't miss out on our progress—stay connected for updates as we pave the way for a future of accessible cold water immersion. Join us as we plunge into tomorrow, together.
MEET THE TEAM
Mike Nigai: Founder | Chief Executive Officer
When Mike isn't solving RevX's biggest priorities, you can catch him spending time with his two daughters and wife.
Andrew Craig: PRESIDENT
When he’s not working on RevX or in his cold plunge, Andrew is an avid adventurer who enjoys spending time outdoors, hiking, and traveling with his wife. He is also a dog lover who takes pride in spoiling his pup, Zion.
Jon Garcia: Business Development Advisor
Jon is a Business Development veteran with years building distribution channels. When he is not helping the team through their next business development opportunity, you can find him surfing, running, working out, fishing, and spending time with his family.
Elena Lukashova: Public Relations | Creative Director
When Elena isn’t working on creative strategies, she’s typically playing pickleball, weightlifting, or watching a sunset near the ocean. Or struggling to choose the best tacos. Sounds so Californian, doesn’t it?
Victor Wang: General Manager - Asia Pacific Region (APAC)
Victor was enjoying retirement until he met Mike nearly 10 years ago to join forces as business partners on several ventures before Mike came to him with the vision of RevX. When Victor isn't overseeing engineering and production he loves the outdoors, hiking, has two sons, one of the sons just graduated from a University in the UK, married to his lovely wife Christy.
Our Values
REVOLUTIONIZE YOUR WELLNESS
At RevX, we’re on a mission to make cutting-edge wellness accessible to everyday people. By combining bold innovation with unmatched quality, we’re redefining what it means to refresh, revitalize, and take control of your wellness journey. From Mike’s vision to your home, this is wellness that works.
DIP INTO THE 37º CLUB BLOG
Beyond the Ice: Combining Recovery with Breathwork and Mindfulness
What if we could take that recovery experience to the next level? Enter the synergy of cold therapy, breathwork, and mindfulness: a wellness trifecta that resets your body and mind.
Five Wellness and Recovery Trends to Watch in 2025
Here are the top wellness and recovery trends to keep an eye on as we enter the new year.
